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Senior Executive - Community
GO PARK SPORTSHong Kong30+ days ago
Job descriptionHigher Diploma or above in Marketing or Communications 5 years of solid experience in event planning, marketing, or community management roles, preferably in the outdoor / adventure or lifestyle industry Strong understanding of immersive customer engagement tactics Proven track record of successfully executing large-scale events, activations, or community initiatives Hands-on experience with influencer marketing, brand collaborations, and building brand communities Familiarity with social media management, content creation, and user engagement Experience in analyzing consumer data and market trends, leveraging insights to drive strategic decisions Demonstrated ability to foster strong customer relationships, understand customer needs, and incorporate feedback into initiatives Energetic, outgoing, and active Well-developed analytical and problem-solving skills Good interpersonal communication skills Proficient in verbal and written communication in English and Chinese Required to work shifts, including holidays 5-day work week Discretionary bonus Complimentary Annual Sports Pass Medical insurance Meal allowance Transportation allowance
Job Responsibilities :
- Assist in organizing a diverse range of events, including Instagrammable experiences, outdoor adventures, and community festivals
- Support initiatives that enhance brand interaction with consumers, fostering an exciting and positive brand image for GO PARK Sports
- Work with various brands and partners to create co-branded events and cross-promotional opportunities
- Stay informed about industry trends, consumer preferences, and new opportunities for experiential engagement
- Build and maintain strong relationships with customers, understanding their needs, preferences, and feedback
- Collaborate with the Marketing & Communication Team to create compelling brand narratives and storytelling campaigns that resonate with the target audience and enhance brand affinity
- Serve as a brand ambassador by embodying and promoting GO PARK Sports' values, culture, and lifestyle through personal interactions and event activations
- Analyze consumer trends and industry developments to identify opportunities for brand differentiation and position GO PARK Sports as a leader in the lifestyle, outdoor, and adventure sectors
- Foster a strong brand community by creating engaging content, facilitating conversations, and encouraging user-generated content that aligns with GO PARK Sports' brand values
- Prepare management reports to track progress and outcomes
- Handle additional tasks assigned by management
- Act as a sports ambassador for GO PARK Sports
Job Requirements :
We offer an attractive remuneration package with fringe benefits to the right candidate, such as :
Interested parties please send detailed resume with current & expected salaries to [protected-email-address] or via “ Apply ”.
We are an Equal Opportunity Employer. Personal data collected will be used for recruitment purpose only.
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Senior Executive • Hong Kong