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Senior Analyst, Performance Marketing

Senior Analyst, Performance Marketing

Klook Travel Technology Limited (客路旅遊科技有限公司)Hong Kong
17 days ago
Job description

About Klook

We are Asia’s leading platform for experiences and travel services, and we believe that we can help bring the world closer together through experiences .

Founded in 2014 by 3 avid travelers, Ethan Lin, Eric Gnock Fah and Bernie Xiong, Klook inspires and enables more moments of joy for travelers with over half a million curated quality experiences ranging from the biggest attractions to paragliding adventures, iconic museums to rich cultural tours, and other convenient local travel services across 2,700 destinations around the world.

Do you share our belief in the wonders of travel? Our international community of over 1,800 employees, based in 30+ locations, certainly do! Global citizens ourselves, Klookers are not only curating memorable experiences for others but also co-creating our world of joy within Klook.

We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our 6 core values :

Customer First

Push Boundaries

Critical Thinking

Build for Scale

Less is More

Win as One

We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us!

We are seeking a highly analytical Senior Performance Analyst to grow our online presence and drive bookings for both our Hotel and Car Rental businesses . This pivotal role transforms complex data into actionable, predictive insights, working closely with the various teams to fuel business growth with a strong emphasis on data intelligence and strategic execution. What you’ll do (Main Accountabilities)

  • Strategic Performance Optimization : Develop and execute advanced strategies to maximize visibility, traffic, and conversions for Hotel and Car Rental listings.
  • Bidding and Performance Management : Develop best-in-class bidding algorithms, oversee campaign execution, and continuous optimization across marketing platforms, ensuring optimal return on investment (ROI).
  • Advanced Data Analytics & Insights : Lead in-depth analysis of complex performance data, applying statistical methods and quantitative modeling to uncover predictive business insights and design rigorous test-and-learn initiatives.
  • Data Quality Monitoring & Support : Collaborate with product and engineering teams to provide analytical insights into rate and availability synchronization quality. Monitor data integrity across marketing platforms and internal systems for both hotel and car rental products, contributing to process improvements and analytical tool development through coding.
  • Reporting & Strategic Communication : Generate comprehensive performance reports, derive actionable insights, and effectively communicate impact to stakeholders.
  • Learning & Development : Dedicate time to data exploration and insights, applying them for business achievement.
  • Industry Acumen : Stay current with analytics, industry trends, and data science advancements to continuously refine strategies.

What you’ll need (Capabilities)

  • Bachelor's degree in a quantitative field such as Mathematics, Business Analytics, Data Science, Computer Science, or any other related disciplines.
  • 3-5 years of working experience in an analytical role.
  • Exceptional Data Acumen : Proven expertise in manipulating, analyzing, and deriving actionable, predictive insights from large, complex datasets. Experience with Business Intelligence (BI) tools.
  • Strong Technical Proficiency : Demonstrated capability in Python or any other languages (for data manipulation, scripting, and automation) and SQL (for querying and data extraction), regardless of formal work experience or academic background.
  • Excellent command of the English language (written and verbal). Proficiency in Mandarin is required.
  • Highly analytical, intellectually curious, data-driven , and possesses an open-minded approach to problem-solving.
  • Prior experience with Metasearch platforms a strong plus.
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    Marketing Marketing • Hong Kong

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