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Brand Manager (Greater China market)

Brand Manager (Greater China market)

Mandurah ConsultancyHong Kong
19 days ago
Job description

Description :

Our client is a popular luxury product retailer, with branches in major cities in Asia and customer based across the globe.

Working Location : Hong Kong, HQs

The role :

  • Formulate strategic direction and plans to sustain the brand position and build a strong awareness for the markets of HK, Macau, PRC and Taiwan
  • Manage the P&L of the assigned Brand as well as perform budget control, sales forecast and KPI development
  • Monitor the sales performance and identify potential opportunities and performance gaps, hence to develop meaningful actions to achieve optimal results
  • Formulate annual objectives and KPIs as well as work closely with retail & sales team to maximize the sales turnover and profitability
  • Work closely with marketing team to develop holistic plans covering marketing activities, communication, VM direction, etc.
  • Keep abreast and analyse the market trend and sales & CRM data, hence to develop effective promotion campaigns to drive sales

Requirement : :

  • Bachelor or above in Marketing, Business Studies or related discipline
  • 8+ years solid experience in Retail / Brand Management, with China market exposure is a must
  • Strong business sense and strategic thinking with excellent analytical, communication and presentation skill
  • Excellent in MS Office and formulation
  • Fluent in both written and spoken English and Mandarin
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    Greater China Market • Hong Kong