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Assistant) Manager, Partnerships / Sponsorships (pop culture, entertainment, Kpop, Jpop)
The Company, a renowned retail corporation based in Hong Kong with a significant presence in both Hong Kong and China, is currently seeking an exceptional (Assistant) Manager for their Partnership & Business Development team. Specializing in the development and management of large-scale shopping malls and tourist complexes, the Company is looking for a candidate with a passion for pop culture and experience in music and entertainment partnerships.
Responsibilities
- Develop and maintain relationships with media companies, advertising agencies, and entertainment brands to explore collaborative opportunities in pop culture, including Jpop and Kpop.
- Proactively identify and pitch new advertising and sponsorship prospects within the music and entertainment sectors; negotiate contracts and manage the end-to-end sales process.
- Collaborate closely with marketing and operations teams to ensure seamless execution of advertising and sponsorship activations featuring entertainment elements.
- Analyze advertising and sponsorship performance data to optimize media offerings and maximize revenue generation in the entertainment context.
- Identify, pitch, negotiate, and secure partnership agreements for temporary or seasonal activations, pop-up shops, and promotional events related to music and entertainment.
- Stay up-to-date on industry trends, competitive activities, and new partnership models in pop culture to identify innovative opportunities.
Qualifications
Bachelor's degree in business, marketing, advertising, media, or a related field.5+ years of experience in partnership / business development, event marketing, media / advertising sales, or a related field, with a focus on music and entertainment.Proven track record of identifying, securing, and managing successful partnerships and media / advertising sales in the entertainment industry.Strong interpersonal, negotiation, and relationship-building skills, particularly within the Jpop / Kpop and broader music sectors.Excellent communication skills in Chinese (Cantonese and Mandarin) and English, with strong presentation and project management abilities.Creative mindset with the ability to develop unique, engaging partnership concepts and media / advertising solutions relevant to the entertainment field.Familiarity with the media, advertising, retail, hospitality, and / or entertainment industries, with a focus on pop culture.Apply / Refer a Friend
Interested parties, please send your CV / LinkedIn profile to Scarlett Chan at s@kingdeux.com or apply directly.
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Please note that only shortlisted applicants will be contacted.