Head of Sales (General Trade)

Job Description

About Our Client

Our client is a renowned FMCG group with a strong presence in the Greater Bay Area. The group has successfully marketed and distributed its services through various channels. To sustain the group's continuous development, they are looking for a talented and experienced Head of Sales to lead the Sales teams for specific channels and provide effective leadership in driving sales initiatives.

Responsibility

• Develop and execute sales strategies and plans to achieve sales targets and revenue goals.
• Lead and manage the sales team (25+ field sales and channel sales), providing guidance, coaching, and performance evaluations.
• Identify new business opportunities, potential markets, and emerging trends to expand our customer base.
• Build and maintain strong relationships with key clients, retailers, distributors, and other stakeholders.
• Monitor market trends, competitor activities, and consumer preferences to identify business opportunities and adjust sales strategies accordingly.
• Collaborate with marketing and product development teams to ensure alignment of sales efforts with overall brand strategy.
• Analyze sales data, generate reports, and provide insights to senior management for decision-making and resource allocation.
• Oversee the sales forecasting, budgeting, and pricing processes.
• Ensure compliance with company policies, sales guidelines, and relevant regulations.oordinate closely with various internal departments and external clients on service orders, materials delivery and production progress etc.

Requirements