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(Senior) Manager, Product Marketing

Captar PartnersHong Kong

30 天前

职位类型

serp_jobs.job_card.permanent

职位描述

My client is a globally leading provider of innovative insurance products for individuals and businesses. They are looking for a Product Marketing (Senior) Manager to cope with their business strategy.

As a Product Marketing (Senior) Manager, you will play a key role in developing and driving the marketing strategy for our core insurance products.

Responsibilities :

Craft compelling product brochures, data sheets, and other collateral to effectively communicate product features, benefits, and differentiators
Manage company's award submissions and partnership programs to increase brand visibility and industry recognition
Conduct market research to identify new product opportunities and evolving customer needs
Collaborate cross-functionally with the sales, underwriting, and product development teams to ensure consistent messaging and positioning
Measure and reporting on the performance of marketing campaigns and initiatives
Stay up-to-date on industry trends, regulatory changes, and competitor activities

Requirements :

Bachelor’s degree in marketing, Business, or a related field

8+ years of experience in product marketing, preferably within the insurance or financial services industry

Excellent written and verbal communication skills, with the ability to translate complex information into clear, compelling content

Strong project management and organizational skills, with the ability to juggle multiple priorities and deadlines

Proficient in data analysis and metrics reporting to measure the impact of marketing efforts

Candidates with more experience with be considered as Senior Manager

If you are a strategic thinker with a passion for product marketing in the insurance sector, we want to hear from you! Please submit your resume to [email protected]

Shortlisted candidates will be contacted by our team of recruitment consultants.