Strategic Development & Planning, Specialist (Assistant Manager)
AIAAIA Blue Care, Hong Kong, HK- serp_jobs.job_card.full_time
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About the Role
Responsible for preparing proposal materials including service recommendations and developing data driven insight into BCUC customers / clients to enhance customer experience and increase medical panel network usage.Responsibilities :
Research market conditions, collect intelligence and perform analyses in areas such as product preferences, market practices and health trends
Prepare relevant forecasts and recommendations based on market research and data analytics
Develop data driven insight on BCUC customers' behaviours, providers’ behaviours and claims trend
Identify initiatives that enhance the positioning and offering of BCUC’s provision to increase number of claims and visits to both medical panel network and Blue Care clinics
Assist in documenting and monitoring project scope, objectives and desired outcome for AIA’s Integrated Healthcare Strategy
Preparation of proposal materials to assist in providing updates to key stakeholders
Perform regular assessment of project execution to identify areas for improvement
Requirements :
At least 3 years of BA / PM experience in strategy, consulting or other professional services roles highly preferred
Significant insurance and / or financial services industry exposure highly preferred
Ability to apply structured problem solving and conduct quantitative analysis to support data-driven management
Communication skills including but not limited to strong English written (e.g. Word reports, PPTs) as well as English / Chinese verbal communications
Strong self-drive and ownership; can-do mindset and comfort with stepping out of comfort zone to solve problems
Thorough understanding marketing elements (including traditional and digital marketing such as SEO / social media etc.) and market research methods
Demonstrable experience in marketing data analytics and tools
Others :
The incumbent is required to obtain relevant license if the job involves in regulated activities