Communications Executive (Horloger)

MAIN RESPONSIBILITIES

• Cultivate and sustain strong relationships with key media contacts and influencers, particularly in the watch sector, to elevate the brand's image and visibility
• Take a proactive approach in pitching coverage ideas and stories to media outlets, ensuring accurate representation of the brand
• Efficiently manage press inquiries, coordinating timely and professional responses
• Prepare high-quality and compelling press materials, including press releases, media kits, and visuals
• Coordinate and execute all aspects of press and communication activities, including product presentations, new product launches, in-store animation and external events
• Track and analyse media coverage in the watch sector, compiling comprehensive reports to assess the impact of press activities
• Assist in the preparation and maintenance of press-related materials such as media lists, press kits, and briefs.
• Manage logistics for press-related activities and trips, including accommodations, transportation, and scheduling
• Stay informed about industry trends, competitor activities, and shifts in the media landscape to guide strategic press initiatives

REQUIREMENTS