The Sales Director will lead and drive revenue growth across B2B and B2C channels in the healthcare, supplement, beauty, and consumer health sectors. This role requires a strategic leader with a strong background in sales management, market expansion, and team development. A background in nutrition or health sciences is a plus, as it will support product education and customer engagement.
Job Responsibilities :
Sales Strategy & Business Development
- Develop and execute sales strategies to achieve revenue targets for B2B (wholesale, distributors, retailers) and B2C (e-commerce, retail, DTC) channels.
- Identify and pursue new business opportunities, partnerships, and market expansions.
- Analyze market trends, competitor activity, and customer insights to optimize sales approaches.
Team Leadership & Performance Management
Lead, mentor, and motivate a high-performing sales team (including key account managers, field reps, and e-commerce specialists).Set clear KPIs, monitor performance, and implement training programs to enhance team capabilities.Customer & Partner Relationships
Build and maintain strong relationships with key accounts, retailers, distributors, and healthcare professionals.Collaborate with marketing to align sales initiatives with branding, promotions, and product launches.Regulatory & Product Knowledge
Ensure sales practices comply with industry regulations (e.g., FDA, health claims).Leverage knowledge of nutrition, supplements, or beauty science to support customer education and sales enablement.Data-Driven Decision Making
Use CRM tools and sales analytics to track performance, forecast demand, and refine strategies.Present regular reports to senior management on sales metrics, challenges, and growth opportunities.Job Requirements :
Bachelor’s degree in Business, Nutrition, Life Sciences, or related field (advanced degree a plus).10+ years in sales leadership, preferably in healthcare, supplements, beauty, or consumer health .Proven success in both B2B and B2C sales models .Strong network with retailers, distributors, or healthcare providers.Excellent negotiation, communication, and presentation skills.