Assistant Secretary / Administrative Officer (carrying the job title of ‘Chief Content Officer’)

Description

The Chinese University of Hong Kong (CUHK) is advancing a step change in its external engagement and strategic communications to further position the University as a local, national and global centre of excellence in research and education.

The appointee will play a key role in driving high-impact, strategic communications across multiple platforms to support the University’s strategic goals and brand building. He/She will lead the content strategy and implementation and act as a chief editor to manage delivery of timely, effective communications through a wide range of channels with an aim to enhance the University’s reputation among internal stakeholders, academic partners, and the public.

The appointee will (a) develop the content strategy with reference to the University’s strategic goals as well as its local, national and global positioning to enhance the University’s overall brand recognition and exposure; (b) lead content operations and all-channel distribution by overseeing content creation, production and workflows to ensure consistency and effectiveness of communications; (c) manage the University’s communications platforms (including but not limited to websites, news and releases, branding materials, electronic and printed publications) and lead the planning, curation and coordination of high-impact content that resonates with a diverse range of audiences; (d) lead the respected, valued and audience-centric teams that deliver the University’s content strategy and foster a culture that encourages collaboration and cross-function synergy; (e) ensure content is accurate and well received across various audience-specific platforms and provide analytics to develop an evidence-based culture of excellence and continuous improvement of content delivery; (f) manage, mentor and develop the content and creative teams in the Communications and Public Relations Office; and (g) perform other duties as assigned by the Associate Vice President (Communications and Public Relations).

Applicants should have (i) a good Bachelor’s degree (preferably a higher degree) in Translation, Chinese Language and Literature, English Language and Literature, Communications or Journalism; (ii) at least twelve years’ (for Assistant Secretary) or seven years’ (for Administrative Officer) post-degree experience, preferably at a senior level, in journalism or a communication/publishing-related profession; (iii) excellent organisational, presentation and communication skills and the ability to work with various stakeholders of the University (students, staff, alumni), vendors, freelancers and members of the public; (iv) an excellent command of written and spoken English and Chinese (including fluency in Putonghua); (v) familiarity with online publishing and the new media; and (vi) team spirit and seasoned people management skill. Experience in the local tertiary education sector and/or international journalism is preferred.

Appointment will initially be made on contract basis for up to two years, renewable subject to mutual agreement.

Applicants should submit at least three samples of previous work on print or online publication/multimedia production (as attachments) in addition to the online application. Shortlisted candidates will be invited for a written test in both English and Chinese.

The University only accepts and considers applications submitted online for the post above via the CUHK career site.