HK Membership Development Manager

The Department

HK Membership Development Department is responsible to establish a holistic, long-term strategy for Membership Development in HK, addressing ideal future target Member profile, the product strategy and their ongoing customer journey in support of the strategic priority of ‘Cultivating New Members’ under the Membership, Strategic Marketing and Branding Division.

The job holder reports directly to Senior Manager, Hong Kong Membership Development Manager. HK Membership Development Manager plays a crucial role in developing and expanding the corporate membership base by acquiring new corporate members and establishing strong relationships with key decision-makers and stakeholders, including C-level executives. The primary responsibility is to drive business growth for membership and other areas within the club. By effectively prospecting, nurturing leads, and showcasing the value of membership, the HK Membership Development Manager contributes to the overall success and growth of the club

The Job

You will :

• Develop and execute strategic sales plan and activities to achieve corporate membership acquisition targets and business objectives.
• Identify, target and acquire potential corporate clients, including but not limited to large corporations, reputable and financially sound or emerging enterprises, and organizations from Hong Kong or the Greater Bay Area (with incorporated presence in Hong Kong).
• Build and maintain strong relationships with key decision-makers and stakeholders (including C-levels) in the corporate sector.
• Perform account and relationship management functions for existing corporate members to ensure high level of customer satisfaction.
• Plan, execute and participate in events aimed at both prospective and existing members, with the purpose of prospecting new members and fostering a sense of community.
• Conduct research and monitor market trends, competitor activities, and industry developments to identify new business opportunities.
• Collaborate with cross-functional teams, including membership administration, membership experience programming, racing sponsorship, catering and events, ownership to ensure seamless customer experience and maximize spend opportunities.
• Track spending activities, analyze member’ interests and spending trend data, and generate reports to evaluate performance and identify areas for improvement to better engage members.
• Stay informed about current events and market condition that may impact sales strategies and approaches.
• Support on any adhoc projects related to membership development.
• Identify and participate in relevant networking events to expand business network and prospecting opportunities.

About You

You should have :

Terms of Employment

The level of appointment will be commensurate with qualification and experience.

Closing Date

Only shortlisted candidates will be notified.

Enquiries