Senior Marketing Manager, APAC

TEAM LEWIS is a global marketing agency that has grown from start-up to multi-national in a little over two decades. Its success is due to a combination of factors : talented creatives delivering award winning campaigns; expanding client relationships into new markets or services and its independence from outside investors. The agency, its people and client campaigns have won many awards, including Cannes Lions, PRovoke Media, ICCO, European Excellence, PRCA Digital, Digital Impact, Global Digital Excellence.

About us

We are a global marketing agency that has gone from start-up to multi-national in little over two decades. Our success is due to a combination of factors. Talented people delivering award-winning campaigns. Expanding client relationships into new markets or services. Making strategic acquisitions. TEAM LEWIS has won many prestigious awards, including Cannes Lions, PRovoke Media, ICCO, European Excellence, PRCA Digital, Digital Impact, Global Digital Excellence.

At the heart of the business is TEAM LEWIS Foundation. In January 2021, there was a need to respond to the challenges the COVID pandemic brought to communities and charitable organisations. TEAM LEWIS saw that support was crucial and change was needed to make that happen. Our local causes scheme was launched. Every member of TEAM LEWIS can nominate a local cause close to their heart to receive a cash donation. In addition, nominated causes can also benefit from a donation in kind of expertise, time, and resources. In the past year TEAM LEWIS has donated almost $2million to 445 causes around the world.

You can read more about TEAM LEWIS Foundation at https : / / www.teamlewis.com / impact / .

Purpose of the role

The Senior Marketing Manager, APAC leads on all major marketing activities, both in the APAC region and supporting with global campaigns. This includes branding, positioning, corporate messaging and external communications, working closely with the senior leadership to advise on, lead and measure marketing campaigns that help drive awareness and leads for the agency. The Senior Marketing Manager, APAC must effectively deliver both short and long-term marketing campaigns to achieve commercial goals.

Key responsibilities and tasks

Strategy & planning

• Work alongside the regional leadership team to develop the agency’s brand messaging and positioning in the industry
• Conduct and use regular competitive analysis to maintain unique service proposition in the marketplace
• Identify and develop themes, coordinating with global, suitable regional campaigns and build out activity within them
• Support and execute the activity associated with launching, internally and externally, any new market / product / service / acquisition, including branding, communications and collateral
• Manage and monitor budgets for regional activity. Ensure investments are made to gain the best possible ROI from activity, including seeking alternative suppliers, negotiating costs, reviewing marketing spend requests from local offices

Branding & awareness

Content

Lead nurturing

Plan and execute lead nurturing and generation strategies, including nurture campaigns for existing clients, prospects and creating awareness with new contacts. This is achieved through a mix of integrated activity including, but not restricted to :

Team management and development

Lead and manage the APAC marketing team, including coaching, supervision and assessment of team members

Set team objectives on a monthly, quarterly and annual basis

Reporting and analysis

Systems and administration

General

About you

This job description is not intended to be an exhaustive list of the responsibilities for this role. Other responsibilities may be added from time to time.

LEWIS is an Equal Opportunity Employer. We are committed to creating and fostering an environment focused on equality, empowerment and respect. We strive to create an inclusive workplace that supports and celebrates our diversity. We continue to invest in our efforts to ensure that LEWIS is a place where everyone can thrive.