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Marketing and Digital Communication Manager
FCCI Hong KongHong Kong, HK, hk3 days ago
Job type
- Quick Apply
Job descriptionAct as gatekeeper and final pair of eyes on all external French Chamber communications, ensuring consistency and quality Ensure communication guidelines of the Chamber are followed when producing visuals (digital, print, display), media content (videos) and publications (interviews, articles, testimonials…) To be responsible for the Chamber’s editorial and advertising To draft and write various communications including but not limited to press releases, editorials, social media posts as well as high-level public speeches To oversee the Website content in conjunction with all departments. To manage PR and press relations, build relationships with key stakeholders in Hong Kong’s business ecosystem, representing the Chamber at high level functions where necessary Stay up to date with business trends in Hong Kong to best shape the Chamber’s communications accordingly. Build relationships with French Chamber members to understand their needs best To develop and manage the French Chamber social media visibility with a proper segmentation plan and producing content and curating the editorial calendar. To analyze marketing activities results and adopt corrective actions though data analytics To create, adapt, improve and optimize web communication for SEO and organic and keyword search Oversee the publications budget, including both print and online advertising To identify opportunities and new ways to develop communication revenue To promote the Media Kit towards online and offline channels. Excellent knowledge of English (both speaking and writing). French is a plus. Degree in marketing, communications and / or media Minimum 5 years of relevant experience in Digital Marketing and data analytics, preferably in BtoB / institutional communications Skills in InDesign and Photoshop; basic skills in Illustrator Strong time management and project management abilities Attention to detail Experience in working across departments / with multiple teams Highly motivated, quick learner, self –starter Team-spirit Proven account management or other relevant experience delivering client-focused solutions to customer needs Proven ability to manage multiple projects at a time while maintaining sharp attention to detail and adherence to deadlines Creative and innovative to plan attractive event content and format Excellent listening, negotiation and presentation skills Able to communicate effectively in English, verbally and in writing, to serve all clients and suppliers - (Cantonese / French would be a plus). Self-motivated and self-directed Natural relationship builder with integrity, reliability and maturity Strong PR skills and commercial ability with customer focus
Job Description
The French Chamber of Commerce in Hong Kong is recruiting for its team, a
Marketing & Digital Communication Manager, who will be responsible for designing and implementing the strategic road map of online & offline communication channels to promote FCCIHK ecosystem and business services.
The person will work closely with all departments of the Chamber.
JOB DIMENSION
- To create content and lead the implementation with regards to the Chamber’s various activities, services, and dedicated platforms across different formats (website, social media, newsletters, videos, brochure, banners…)
- To build and roll up the Chamber’s external communication strategic plan through an editorial calendar
- To conceive and implement efficient online and offline marketing actions to increase members acquisition and loyalty.
- To drive advertising revenue for digital channels / print for the Chamber
PRIMARY RESPONSIBILITIES
Content Creation and Communication
Marketing
Advertising
Requirements
Requirements
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Marketing Manager • Hong Kong, HK, hk
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