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Accenture Song - CRM & Customer Experience Associate Manager

Accenture Song - CRM & Customer Experience Associate Manager

AccentureHong Kong
10 days ago
Job description

Responsibilities

  • Partner with clients to diagnose CRM maturity gaps and design transformation roadmaps.
  • Deliver end-to-end customer journey optimizations (acquisition, retention, CLTV).
  • Implement personalization engines using predictive analytics and automation tools.
  • Design and deliver owned channel campaigns with seamless execution.
  • Advise on dataernance, AI adoption, and omnichannel orchestration.
  • Lead workshops to align cross-functional client teams (Marketing, IT, Analytics).
  • Own project delivery : scope, timelines, budgets, and ROI measurement.
  • Mentor junior consultants and contribute to thought leadership in APAC markets.

Qualifications

What We're Looking For

  • 6+ years in CRM, customer experience, or digital marketing with 3+ years in consulting (Big 4 or boutique CX firms).
  • Expertise in lifecycle strategy, martech stacks (Braze / Salesforce / SFMC), and analytics tools (SQL, Tableau).
  • Proven success delivering CRM projects for clients in financial services, retail, or tech.
  • Fluency in APAC market trends, privacy regulations (, PDPO), and cultural nuances.
  • Strong client-facing skills : storytelling, stakeholder management, and board-readymunication.
  • Language : Fluent English; Mandarin or Cantonese preferred.
  • LI-GM Job ID 13386695_en

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    Associate • Hong Kong

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